Three Monkeys Online

A Curious, Alternative Magazine

An Ad for a Bank

At first I put it down to my intoxicated state as I looked at the ad on the TV screen over the bar. Also, the sound was turned off. But I saw the ad again in a friend’s house and it really does go like this: a well-dressed man gets into a taxi where he is regaled by the taxi driver’s pearls of wisdom, ending with something like “you should invest in people.” The man leaves the taxi and walks into a board meeting. It turns out he’s Banker, a Master of the Universe. And what does he tell his fellow Masters of the Universe? You should invest in people. In what country would a bank proudly trumpet the fact that its executives rely on fourth hand clichés overheard from the lips of taxi drivers? In what land would your postman offer you financial advice? What country has never heard the cautionary tale about accepting stock market tips from shoe shine boys? Poland, of course.

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